Nick chats with Katrine Fox, the Marketing Director of Fable Food Co., about the growth of the sustainable meat alternative brand. Katrine discusses the challenges of product launches, the importance of packaging and branding, and iterative marketing strategies. The conversation covers Fable's mission to end industrial animal agriculture and encourage sustainable growth practices in the food industry.
Nick chats with Katrine Fox, the Marketing Director of Fable Food Co., about the growth of the sustainable meat alternative brand. Katrine discusses the challenges of product launches, the importance of packaging and branding, and iterative marketing strategies. The conversation covers Fable's mission to end industrial animal agriculture and encourage sustainable growth practices in the food industry.
|